The Inevitable Downfall of DRM in Movies
Monday, May 7th, 2007If you had been paying attention, you know that another crack to AACS was published lat week. The story got “Dugg” and
as expected Digg.com received and complied with a take down notice. What was amazing was the More stories containing the cracked key where submitted to dug Digg. Hundreds. So Digg decided that it would no longer take down any articles or comments containing the cracked key. Do a google search on the subject and you will see LOTS of stories, but Beta News, adds a interesting comment:
BetaNews | AACS LA: ‘A Line is Crossed’
All this despite the fact, as Ayers confirmed, that the key in question was indeed revoked by the AACS LA. As newer HD DVD discs are distributed, revocation keys extracted from those discs by player software will cause software that uses the “09 F9″ media key not to work.For users of that software, having paid for a device that no longer functions because it was designed not to function, may be a more important issue than whether Digg stepped on the inviolable rights of individuals to post a popular sequence of hexadecimal code in their messages.
This is the central point as to why DRM, as a business method is BAD BAD BAD. Customers who have PAID for a product, and use it as prescribed by the terms and the law, will now be penalized. And this will keep happening, as more cracks will be published until no application, or player will work anymore. Then how will they sell movies? They can’t. The old model does not work in the new world. You can’t have any reasonably protected information when the attacker and the intended recipient are the same person. That’s security 101.
The movie industry, will have to learn what the music industry is starting to realize. “If you can’t beat ‘em, join ‘em.” The industry will have to develop business models that not only expect piracy but encourage it.
The whole world is able and willing to distribute their products. Nobody wants to have to go to the store to by movies anyway. Nor should they have to. After all they are just bits on plastic. That’s why I got hi speed internet. So I can download really big files. Not so I get my email 2 seconds faster. And if you give me a point or two on each sale(or credit towards a free download), I’ll help you sell it. I’ll put up a torrent, or what ever P2P protocol is good for you.
Let’s cooperate, lets collaborate. Than we can ALL win !!!









